Check out the new POP IS ART cd Epiphany, out NOW! PoP Is ArT
To begin to explain the concept of PoP Is
ArT, we must first look at the man
behind the vision. Scott McGinley is a seasoned veteran of the music business.
He's worked his way up from the Philadelphia/ Jersey shore club scene to the
world class recording studios of L.A. and New York. His recordings have
literally led him around the world and back again.
International chart success, MTV appearances,
and stadium concerts were par for
the course when Scott suddenly found himself having to make a decision. Should
he stick with his record company's formula for success (which was, in fact,
working), or try to find a way to be true to his art and not be limited by
the
increasing restrictions that were placed on his songwriting and performances?
It
seemed the more outward success he enjoyed (four top ten singles and three
top
ten videos across Asia), the more he felt the need to expand his horizons
as a
songwriter and performer. But record companies are not known for their interest
in experimenting, especially when something's working, and particularly in
the
pop-rock Top-40 world where Scott was enjoying success.
*****
And that leads us to PoP Is ArT. Unlike the other bands Scott formed and led
to
success (Bliss, New Religion), PoP Is ArT is not a specific product to be
marketed, but an ongoing experiment and process to be watched, listened to,
and
experienced. This will be the single outlet for all of Scott's new music which
will encompass everything from funk and r'n'b to pop and rock and from classical
to new age. The goal being to write, produce, and record the whole range of
ideas in his mind and to present them to the world. Recordings of
some
of his latest songs are already finished and available in the Philadelphia
area
(and through both POPISART.COM and prestigious web-stores such as
NOTLAME.COM) under the names "The
Insiders-All Mixed Up" and
"Pop Is Art-In the Beginning", and "PoP is ArT-Epiphany" all on the PoP Is ArT label.
Much more is on the way. Scott, who has worked
with the likes of producer Keith
Olsen (Santana, Fleetwood Mac, Foreigner, Pat Benatar), and musicians Jason
Scheff (Chicago) and Alex Ligertwood (Santana), is comfortable both in front
of,
and behind the mixing board. Recording at his home in Collegeville, PA, Scott
is
finally free to pursue his full range of ideas. This is good news not just
for
fans of his past projects, but for everyone who wants to see the business of
music return to where it should be ...
-in the hands of the artists who make
the music!
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